ALSO CALLED: Channels, Dealer Sales Channels, Distributor/Dealer Sales Channels, IT Sales Channels, IT Delivery Channels, Distribution Channels, IT Channels, and Marketing Channels
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Technology purchases are often quantified simply by hardware and software costs. But there's more to it. This TCO study takes a holistic view.
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This paper examines how Sales and Marketing professionals are beginning to see they can use social media applications such as LinkedIn, Facebook, Myspace, Twitter and Jigsaw to do a better job of selling and marketing to their customers.
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This paper examines the challenges salespeople face, the growing Web 2.0 trend in the enterprise, and the drivers for a new breed of social applications that complement traditional CRM systems to help sales users close more deals quickly.
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Organizations are adopting CRM solutions because they understand that having the technology to execute a customer-centric strategy is a business imperative. Learn the strategic value of CRM -- increased revenue, productivity, and customer satisfaction.
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