ALSO CALLED: Channels, Dealer Sales Channels, Distributor/Dealer Sales Channels, IT Sales Channels, IT Delivery Channels, Distribution Channels, IT Channels, and Marketing Channels
PODCAST:
In this case study, Greg Davis, who runs PartnerDirect as Dell's Channel Vice President and General Manager for the Americas, talks about how Dell has been able to build a winning channel strategy.
Posted: 29 Dec 2008 | Premiered: 29 Dec 2008, 09:00 EST (14:00 GMT)
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