Portals

ALSO CALLED: Web Search Portals, Information Services, Search Portals, Vertical Industry Portals, Vortals, Web Portals, Internet Portals, Online Services, and Vertical Portals
DEFINITION: Vortal is also short for voice portal.

On the Web, a vertical portal (sometimes called a vortal) is a Web site that provides a gateway or portal to information related to a particular industry such as health care, insurance, automobiles, or food manufacturing.  … 
Definition continues below.

PORTALS DEFINITION (continued): …  (A vertical industry is one that is focused on a relatively narrow range of goods and services, whereas a horizontal industry is one that aims to produce a wide range of goods and services. Because most industry tends to specialize, most industry tends to be vertical.) A term that might also be used is interest community Web site since any vertical industry brings together people sharing an interest in buying, selling, or exchanging information about that particular industry. Vertical … 
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