ALSO CALLED: e-Mail Campaign Management and Email Campaign Management DEFINITION: The process for organizations to develop and deploy multiple-channel marketing campaigns to target groups or individuals and track the effect of those campaigns, by customer segment, over time.
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SOFTWARE DEMO:
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TRIAL SOFTWARE:
Tableau gives you the interactive power to see patterns, find outliers, and coax insights from your data like never before. Download this free trial to see how the exploration processes enable to you dive into your company's data.
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