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| Business of Information Technology > Business Processes > Marketing > Marketing Literature > |
White Papers
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ALSO CALLED: Position Papers, Whitepapers, IT White Papers, Technology Whitepapers, and Technology White Papers
DEFINITION: A white paper is an article that states an organization's position or philosophy about a social, political, or other subject, or a not-too-detailed technical explanation of an architecture, framework, or product technology. Typically, a white paper explains the results, conclusions, or construction
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Definition continues below.
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Voice of the Customer: Text Analytics for the Responsive Enterprise
| sponsored by IBM
WHITE PAPER:
VoC is an approach that can guide enterprises in meeting the spectrum of sales, marketing, customer support, brand and reputation management, product service design, and quality demands.
Posted: 08 Oct 2008 | Published: 08 Oct 2008
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Achieving Service-Level Compliance with Business-Critical Applications
| sponsored by Quest Software
WHITE PAPER:
This paper seeks to help IT managers become proactive in managing their business-critical applications and drive application effectiveness in their organizations. It uncovers some of the greatest challenges found in management of business-criti...
Posted: 31 Mar 2008 | Published: 01 Jan 2007
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WHITE PAPERS DEFINITION (continued): … resulting from some organized committee or research collaboration or design and development effort. Several versions of Webster's indicate that the term arose within the past few decades in England to distinguish short government reports from longer, more detailed ones that were bound in blue covers and referred to as "blue books" (not to be confused with the blue books used when taking college exams). A shorter government publication providing a report or position about something was bound …
White Papers definition sponsored by SearchSOA.com, powered by WhatIs.com an online computer dictionary
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